Search engine optimization is technique to build your website ranking in the list of organic search results returned by the search engines thereby increasing the number of visitors.
SEO improves the website quality in the unpaid search ranking results in the major search engines such as Google, Yahoo and Bing to name a few.
Search Engine Optimization (SEO) is the process of optimizing a website or online content to improve its visibility in search engine results pages (SERPs). The goal of SEO is to make a website more attractive to search engines like Google, Bing, and others, thereby increasing its chances of appearing higher in search results when users search for relevant keywords or phrases.